The Road to SIA 2015

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The Snowsports of America Industry Trade Show kicks off today and being the diligent snowboard reporters that we are, you know we wouldn’t miss it for anything! But this year, since there’s no snow on the west coast and I didn’t really have anything better to do, I decided to drive from Portland to Denver. By myself.

A solo road trip seemed like just the ticket to find inspiration and build anticipation for all the new and exciting products and technologies that are sure to be at the show (I’ve receive SEVERAL press releases for new helmet-cover designs I’m really looking forward to), plus, gas is so cheap, I couldn’t afford not to. And luckily, I had my iPhone 6 to keep me company, so who needs friends, right?

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Shoshone Falls, ID. Beautiful. 

It’s been awhile since I drove any sort of distance, and let me tell you, technology is amazing. Between apple maps and pandora, the 6-hour drive to Boise flew right by. Once I arrived in Idaho’s capitol city, I was welcomed by AJ, Tom and Brad and gleaned the following information about the city.

-Bogus Basin is 16 miles away and Corey Macdonald of HCSC fame builds the park. Hot damn!
-The spicy lamb burber at Bittercreek Ale House is dope.
-For breakfast, go to Goldy’s and get something covered in hollandaise.

Next up, Salt Lake City. “EVERYONE” lives in Salt Lake, but for some reason I chose to stay with Al Pal in his house full of freshly-freed Mormon college girls he met on Tinder. Beer pong on a Tuesday night? Why not? Man, I miss college. I drank a couple 3.2 beers, slept on a giant pillow and woke almost rested and ready for the final leg of my drive – 7.5 hours to Denver.

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This part of the drive sucked, so let’s just skip it.

In Denver I picked up my fellow Yobeaters, the Catfish and Jpark at DIA and now we’re here! While the show doesn’t techinically start until today, Burton just couldn’t wait to get the party started last night. Because I am old and was tired from driving, I sent Chas to the three-story venue, which will  serve as both Burton’s booth and party locale this trade show. Based on his Snapchat story, there were no girls, but a few really drunk people and an open bar. He did Yobeat proud and closed out the strip club on night one! Add us on Snapchat, dudes, and you’ll feel like you’re here.

Now we’re off to the convention center, so if there’s anything you really wish you could be here to see, let us know and we’ll make it happen. If you are here, be sure to stop by the CAPiTA booth to grab a copy of the Yobeat mag!

  1. Dig

    Review the brands that won’t be there next year.

  2. Gonzo

    Man, it would be so tight if you could get over to the Nike Snowboarding booth.

  3. i am the friend upstate

    zoo york, stance’s NBA booth, and see if that guy making the glow in the dark snowboards is still trying to be a thing.

  4. Nightmare Snowboards

    US!!

  5. me

    dual snowboards & ruroc

  6. Marijuana

    the tite booth looks the most chill

  7. check out Gilson Boards booth. It’s worth the peek.

  8. Ebag

    can we please not do this again..

  9. Some guy

    Highlight all the random shit that doesn’t matter to snowboarding

  10. Carl

    It’d be cool to see the Signal John Jackson line. I bet it’s hard. Hope it’s like the Lib T-Rice line or the Burton Shaun White line. Those lines are so hard.
    They make me hard.

  11. Keith Duck

    Are you a journalist or an elementary schooler writing about what was their favorite part of summer? I can’t read this grammatically incorrect garbage.

  12. Some guy

    Fuck you bitch as mother fucking fuck ass bitch fuck shit tits lick cock dick ass fuck shit tits bitch penis butt hole pie.

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