![\"\"](\"http:\/\/www.yobeat.com\/wp-content\/uploads\/2008\/11\/olddude.jpg\" "\\"olddude\\"")
<\/a><\/p>\nLife is a funny thing. One day you are attending all the hottest parties and considered \u201ccool” by the masses, and the next day you are watching the evening news and getting drunk off one glass of wine. It\u2019s not even that you\u2019ve become less cool, it\u2019s just that you are growing up. Suddenly standing elbow-to-elbow in a sweaty bar trying to score free drinks just isn\u2019t as interesting to you. But even though some aspects of your awesome career in action sports have become mundane or even undesirable, it\u2019s still not a bad life. Unfortunately while the rest of the world wants you to grow up, this industry of cool doesn’t, so it\u2019s important to at least pretend you are still hip. Here are some tips for staying relevant with today\u2019s demanding consumers. Step 2: Learn to Think Like Them<\/strong> Step 3: Hire an Intern<\/strong> Step 4: Keep You References Current<\/strong> Step 5: Start a Blog<\/strong> Step 6: Stay Strong<\/strong> Getting old sucks.<\/p>\n","protected":false},"author":6,"featured_media":1527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[2251,2194],"tags":[268,1212,1213,1214],"_links":{"self":[{"href":"https:\/\/brookegeery.com\/index.php?rest_route=\/wp\/v2\/posts\/18011"}],"collection":[{"href":"https:\/\/brookegeery.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brookegeery.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brookegeery.com\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/brookegeery.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18011"}],"version-history":[{"count":1,"href":"https:\/\/brookegeery.com\/index.php?rest_route=\/wp\/v2\/posts\/18011\/revisions"}],"predecessor-version":[{"id":91839,"href":"https:\/\/brookegeery.com\/index.php?rest_route=\/wp\/v2\/posts\/18011\/revisions\/91839"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brookegeery.com\/index.php?rest_route=\/wp\/v2\/media\/1527"}],"wp:attachment":[{"href":"https:\/\/brookegeery.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brookegeery.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brookegeery.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n
\nStep 1: Accept Your Own Irrelevance<\/strong>
\nIt doesn\u2019t matter who you are, how long you have been around, or that what you\u2019ve done shaped the current state of things. The kids don\u2019t know who you are, and they don\u2019t care.<\/p>\n
\nThanks to the Internet, there is an endless source of free information about what the kids are into. Don\u2019t ignore it, as dumb as you may think it is, this is what\u2019s happening now.<\/p>\n
\nIf you are a real adult (which let’s assume you are if you are becoming irrelevant) you probably don\u2019t have time to scour message boards and blogs for info, and you might not understand what you are reading even if you do. An intern will do this for you. They know the stuff the kids are into because they are a kid. You can make them work for free and if they have good ideas, you can steal them and pass them off as your own!<\/p>\n
\nIt\u2019s really important to not come off sounding clueless with today\u2019s kids. So make sure you are quoting the appropriate pop culture references. If you are still saying \u201cso hot right now” you are exactly the opposite. Get with the times.<\/p>\n
\nAll the cool kids have blogs. Even if you are uncool, you can fool people by linking to blogs that are cool and passing it off as your own thoughts. But this is a very important step in staying relevant because without a blog, how will the kids know about all the cool things you are doing?<\/p>\n
\nFinally, don\u2019t mistake hateful comments you are sure to receive in these web 2.0 days as mean. That\u2019s just how today\u2019s kids communicate. Anonymous hate is the new text messaging. What, no one is phrasing things like that anymore? Crap.<\/p>\n","protected":false},"excerpt":{"rendered":"