Fun in the SIA Outskirts

[media id=102 width=555 height=320] Far from the hustle and bustle of the Skull Candy and Volcom booths, there is another side to the annual snow sports trade show. We're not even talking the ski section, but further out, where you find brands that you would never imagine even exist. And since no one ever ventures that deep, most of these brands chose to email us inviting us to check out their new, exciting product line for 2011. Since I like to make Nick's life as miserable as possible, I instructed him to set up meetings with every single one of them. It didn't really get funny until we brought the…
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The Inaugural Shred Blog Summit

This was the moment in the party where I thought, no one is going to come and I am going to have to drink 60 beers by myself. Photo: Jared Souney In 1997 it wasn't OK to meet people on the Internet, especially not as a 15-year-old girl. But despite all the creepy pedophiles surely lurking in AOL chat rooms, I managed to meet several people who I am still in touch with to this day. One of them was Lee Crane, who at that time was working at an early online media source essentially doomed to fail (at that point mostly because other than pedophiles, no one had computers.)…
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Fun in the SIA Outskirts

[media id=102 width=555 height=320] Far from the hustle and bustle of the Skull Candy and Volcom booths, there is another side to the annual snow sports trade show. We're not even talking the ski section, but further out, where you find brands that you would never imagine even exist. And since no one ever ventures that deep, most of these brands chose to email us inviting us to check out their new, exciting product line for 2011. Since I like to make Nick's life as miserable as possible, I instructed him to set up meetings with every single one of them. It didn't really get funny until we brought the…
Read More

The Inaugural Shred Blog Summit

This was the moment in the party where I thought, no one is going to come and I am going to have to drink 60 beers by myself. Photo: Jared Souney In 1997 it wasn't OK to meet people on the Internet, especially not as a 15-year-old girl. But despite all the creepy pedophiles surely lurking in AOL chat rooms, I managed to meet several people who I am still in touch with to this day. One of them was Lee Crane, who at that time was working at an early online media source essentially doomed to fail (at that point mostly because other than pedophiles, no one had computers.)…
Read More