Portland Oregon-Based Digital Media

Someday, we’re going to look back on this period in history and have no trouble remembering it because there is so very little that happens that is not captured on video. Barring a complete melt down of the Internet, we will have plenty of stuff to show to our kids and grand kids to go along with our “when I was your age” stories. It’s going to be great.

In the meantime, however, society is suffering from a web video overload. And most of those videos, especially the ones featuring snowboarding, are really bad. However, that should be qualified a bit: to you and your friends they are amazing, but to the general public who doesn’t know you and your friends, well, they’re bad.

We get a lot of edits at YoBeat, and these days, there’s too much coming in to post everything separately — even some of the decent stuff. That was the inspiration behind rejected edits: give kids their 15 minutes and and show the actual snowboarding going on around the world, without pushing down the content we spent time and money creating on the site. And hopefully make it funny. Most people seem to get it and enjoy it, but there are a few who are deeply offended that we would “hate” on these edits. For those, I set out to create the ultimate rejected edit (above) so that I could include it in the post. It seemed to work, as multiple people said they shut it off after a little bit because it was so bad (before they realized it was Jared and I, of course.) So what does it take to make a truly hard to watch web edit? Here’s my checklist.

1. Overly long intro. Nothing is worse than a 1 minute long intro on a 3 minute video. I think the need to craft an intro is a hold over from the TV show format, or sometimes it’s just an attempt to get to the first verse of the song. There are all sorts of reasons why it seems like a good idea. But in short, it’s not. When it comes to the web, less is more.

2. Bad song. If a song had already been used in a bunch of videos, or is just plain bad, don’t use it. Simple. The song has so much to do with the vibe of the video, so pick one that fits what you’re trying to accomplish. And the less it’s been used, the more better it is.

3. Too much footage. It’s great to use all of your friends’ footage. They’ll be stoked. However, no one wants to watch your friend who just learned to 50-50 boxes. Maybe his mom. So show them the footage, but leave it in the folder on your desktop. Same goes for half landed tricks or falls that don’t look gnarly. NO ONE ELSE CARES. And if your snowboard stunt edit is over 3 minutes (meaning, it doesn’t have a story line) it’s too long. A good rule it to edit it and then go back through and cut it in half. Again, less is more.

4. Cheesy effects. Just because Final Cut does it, doesn’t mean you need it in your edit. Vignetting is an obvious attempt to make a bad edit good, and most of those high tech effects and transitions make things worse, not better. What’s the saying? Oh yeah, less is more.

5. Ugly titles. Comic sans=bad. But in general, less is more.

What do you do for fun? Me, I put on cooking show spoof cook offs and then make videos of them. With each one (this is the fifth one), it gets more serious, and more polished. For the latest I branded it, came up with some instrumental background music, and got a sponsor that actually provided the featured ingredient. Then I spent a solid 12 hours editing, only to export and realize there were a few more things I wanted to fix. But after two days of editing, I figured, good enough! Enjoy.

Be sure to check out the full gallery of artsy black white photos here.

Fame!

Posted by Brooke in General | Snow - (0 Comments)

Danny Kass Interviews Brooke Geery from YoBeat Magazine on Vimeo.

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In case you were wondering what I bought myself for Christmas, it was a much-needed new phone in the form of the Motorola Droid. Verizon managed to grant me my bitchin’ $50 credit towards a new phone on actual Chrismas, which meant I had to wait a full day to get this bad boy. In short, it’s like an iPhone, but not as “cool.” To save you from having to comment, I didn’t get an iPhone because I’ve had Verizon since 2001 and I figure, why switch now. So whatever.

I’m sure you’ve seen the “droid does” commercials, unless of course, you don’t have TV, in which case, I’ll sum it up for you. The claim is this thing can do a bunch of shit the iPhone can’t. Since the third member of my relationship is actually an iPhone, I feel pretty qualified to answer to this claim. Now keep in mind, I refuse to read directions (and the Droid didn’t really come with any anyway,) so this is just from me playing with it.

Pros

– Slide out keyboard and on screen keyboard. NBD.

– There is a Happy Cow app, which is like Urban Spoon for vegetarians. I am not downloading it simply to punish Jared (and cause it costs $1)

-Way, way better service than my broken Blackberry Pearl. And seemingly better battery life than the iPhone.

– Most importantly, (and in no way better than the iPhone, which also can,) I can livestream from my phone, as I have done from family dinner, when my cats got a new toy, and yesterday riding at Meadows:

You can follow all my pointless and uninteresting exploits here, and yes, I insist on starting every broadcast with “you’re live, on the internet!”

Cons

– The camera sucks. Slow, bad at focusing etc. It took my way too many tries to get a cute cat shot for my wallpaper.

-No scrabble app! And the “words” one plays annoying music and costs money to get the real version. Not into it.

– Every time I try to make a call, my cheek manages to repeatedly hang up on people. Now as you will be able to tell from the following photo,  I have abnormally large cheeks, but seriously, this shit is ridiculous.

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In other news, 50 state blogging will be back after the Holidays as I must track down photos from Wisconsin, Minnesota and other random places.

I take snowboarding somewhat seriously. (My mom thinks I am good.)

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I have a confession to make. I don’t really snowboard or skateboard anymore. I mean, I still go snowboarding and skateboarding, but not with the passion and vigor I once did. I guess it’s a natural part of getting older, busier, more self-involved, etc., but it seems it may be time to admit this to my 9 readers (up from 7 a few weeks ago!)

In high school I went snowboarding every day. Senior year I had my class schedule organized so I was done by 1 pm, giving me a few hours to get up to Killington and hike the pipe or lap the gondola. When we had to “job shadow” someone for a class, I was adamant I wanted to learn about ski area marketing and followed the head of the Park Crew. (Ok, I just wanted to go snowboarding.) I should also mention that my senior year was actually my junior year; I’d set things up to graduate a year early so I could pursue my snowboard career (I was once ranked 3rd overall in the Stimilon big air series, nbd) but a torn ACL and subsequent broken ankle had already shattered that dream. In fact, that entire season of 1998 was spent riding on said torn ACL. Oops.

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By college I’d shifted my passion a bit to skateboarding. Yes, I went to college at Western Washington University specifically to ride Mt. Baker. As it turned out though, Mt. Baker was over an hour away, and the skatepark, which had literally just opened, was more like 5 minutes. I still would go snowboarding when I could, but skateboarding became my daily routine. I got really, really ok at skateboarding, and in the process visited skateparks like it was my job, driving cross country something like 17 times an planning my routes specifically based on which towns had parks. It took me to 49 states (the 50th of which I am hitting next week, full story coming soon.) And to this day people still call me when they find themselves somewhere random and are trying to find the skatepark.

My enthusiasm continued for a year or two post college, and like I said, I still go skateboarding, and snowboarding, when I can, but one day I woke up and realized I hadn’t done either in a month. Or more. Getting older I guess.

This weekend though, I’ve had a little blast from the past/re invigoration (sorry, it inspired this self-indulgent rant) when an old friend came to town. It was approximately 1:30 on Thanksgiving day (it was a holiday so I was already hitting the strawberry vodka pretty hard) when Matt (some of you may know him as JWBF) hit me up on iChat to say hi. Somehow this led to him driving to Portland from San Francisco the next day.

I met Matt five years ago at the Akron, OH skatepark. I was actually there for a snowboard video premiere, had had too much fun the night before, and was having a little trouble staying on my skateboard that day. I actually still have a scar on my right hand from where I hit a soda can (rather than ollieing over it) and proceeded to fall over onto the rough asphalt. Matt and I have stayed friends, and although we’d sort of lost touch over the years, when he said he wanted to come to Portland sometime, and I said do it, it was only a few hours before he was in the car. This is why I love skateboarding and snowboarding in the first place.

It was already set to be a fun-filled skate weekend, with an old friend who’d never skated Oregon concrete. Then Nick Lipton texted me. “Meadows night riding starts tomorrow. You wanna go?” Now I met Nick in the Mt. Hood Meadows park on opening day 2007, (and he jumped over a kid so I could take a picture) but to this day, we’d never actually ridden together. So this seemed like an amazing opportunity to do some YoBeat team building, get some content, and yes, even snowboard.

Matt had arrived earlier in the day and we skated Glenhaven (blown out with fellow bloggers and little kids) and then West Linn (the O.G. spot, where who would show up but the Dude Barn.) I tried to keep it mellow though (who am I kidding, I haven’t “tried” in years) because I was snowboarding that night. At quarter to 4 I got home to find Nick asleep in his car in front of my house.

Friday night was one of the most fun I’ve had snowboarding in awhile, mostly because it reminded me of the good old days, when snowboarding was just a part of my day (because the mountain was 20 minutes away) and not an all-day project. And yes, I’d not afraid to say the video turned out epic. Not even any hate comments (yet!)

Now I know what you are thinking. That was a truly extreme day (I don’t call myself an extreme journalist for nothing) but wait there’s more! Saturday Matt and I set out to actually skateboard. I was feeling pain in some muscles I didn’t know I had, but it was dry, and a Battle Ground mission was in order. Despite sucking down electrolytes, I was feeling a bit sluggish. It took me at least an hour to get warmed up (which may again, be part of getting older) but eventually Matt and I sessioned the little coping-less quarterpipe behind the big bowl and I landed a trick. It was cool.

Sweaty and satisfied, we got back in the car, Portland-bound. I checked my phone to find a missed call from Jesse, an old skate friend from Bellingham. He was in town, they were going to check out the new indoor bowl at Epic Snowboard shop in Northwest. It was one of those days, so we said we’d meet them there. A full story about the shop and bowl is coming soon, but for now, here’s a picture:

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Needless to say, I am very sore right now. But maybe this will be the season I “get back into it.” Maybe I’ll drop everything and be a shred bum once again. But probably not, cause I’m sort of busy with work and running my other 18 websites. And I have new passions now! But hopefully there will be more weekends like this one soon, so I never forget how good it is.

I had a good three-week run of my list of 5 things more important/interesting than snowboarding, and I still plan to do them occasionally, but being honest, I haven’t really been paying attention to the outside world lately. Rather I’ve been perfecting my sales skills, running too many websites, and even doing a little actual snowboarding. But I know my 8 dedicated brookegeery.com readers demand new content, so here’s 5 Things I Did This Week.

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1. 2009 Alliance Superlatives. In years past this has been a large magazine feature, but as you may have heard, times are tough for print right now. So with reduced page counts, the feature has moved online, making it my responsibility! Other members of the staff did many of the write ups, but I’ve been posting them up each day, and even wrote all of the wakeskate rider awards myself. Check out co-Wakeskater of the Year, Most Improved and Rookie of the year, up so far. The video and “funny” awards are coming next week.

2. Opening Day at Meadows! It’s sort of weird when you are too busy writing about snowboarding to actually go snowboarding, but this week Mt. Hood Meadows opened up and I dropped everything and made it happen. Actually scratch that. I wasn’t smart enough to leave my phone in the car, so I spent the lift rides dealing with various crisis as well as making the above documentary about Timbro. Be sure to check out the post on YoBeat where you can read all about his first day last year and realize how amazing this day really was.

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3. The Make Out Web. This is honestly a story eight years in the making. You can get the whole history of the web itself in the post, but it took me this long to figure out how to do it tactfully. I think it came out well, but I’ll be honest, the real thing was WAY better.

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4. Lunch blogging. We’re still eating our way up and down Hawthorne, although this week included a few off days due to snowboarding and a failed attempt to go to the non-existent west side of Hawthorne, but I did make it to the Barley Mill Pub, Burgerville and Thai Spoon.

5. Sell, Sell, Sell. It helps that YoBeat has officially caught on and people are realizing the value of online advertising too, but my new found responsibility is quite time consuming! Luckily I’ve hired two very awesome interns, who are helping me with with a bunch of the tedious stuff, including migrating all of YoBeat’s old content to WordPress. So thanks Amy and David for all your help!

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For years I have maintained my first snowboard was a Burton Ouija board. Back then, there was no cooler snowboard than this, with its moon and sun twin tips and conflicting yes/no message. And sure, I was about 4”6’ and 80 pounds, and the board was a 158, but damn it, that’s what I wanted everyone to know I rode in those earliest of days.

But I have a secret. I think only saw that Burton Ouija board sitting next to my actual first board: a hot pink Funky. The snowboards both belonged to the daughter of a friend of my father, who was under some sort of house arrest/rehab for dealing drugs, and wasn’t really using either of them.

Since we were a skiing family and I was a purple haired teenager, I was dying to start snowboarding. I begged my parents to buy me a snowboard and when these boards became available, I finally got my wish. But since the girl’s father hoped she’d get back on board soon, and wanted to hold on to the Burton. Only the Funky was offered for sale, and that’s what I got. I honestly can’t remember if my first runs ever, on the slopes of Burke Mountain, were taken on that Ouija board or not. At this point, I’ve been carrying the secret for so long, it’s sort of a blur. But I am sure that I brought home that Funky at the end of the trip and rode it in my backyard until I could almost make heelside turns.

There was one other snowboarder in my school back then, and at the beginning of the next season we headed to Okemo together. I could barely make it down the hill, so it really didn’t matter what I was riding, but he insisted I borrow his Burton PJ (a racing board) so he didn’t have to be seen with me and my Funky. I still remember the time spent sitting on my ass staring at that ridiculous PJ that made it so hard to ride fakie.

Eventually I bugged my parents enough and they got me a Burton Air 5.1 for Christmas that year. My Funky was given to a friend, who I distinctly remember cutting off the high backs with a hack saw because low backs were all the rage, and using cooking spray as wax. I lost touch with it after that.

With my Burton Air though, I was totally cool. I learned how to make it down the hill without side slipping, and continued to ride Burton snowboards until I was sponsored by Original Sin a couple years later, inevitably ending my affair with Burton. Ok, I still wear their socks sometimes.

It’s been a long time that I’ve been keeping this secret, but now that Burton has become what it has, I can finally admit the truth. That Funky snowboard is what got me hooked on snowboarding, and Burton had nothing to damn do with it.

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This weekend I completed what I believe to be my greatest cinematic work yet, a documentary of sorts on the Weena Man, Government Camp’s premier dodgeball player. The subject is Cory Grove of Cobra Dogs fame, and in one afternoon we filmed everything I need to make this gem. The results, he and I agree, are epic. Even the perpetually salty Jared Souney said it was my best work yet (even if he did follow it up with “usually your videos aren’t funny.”) So it went live on YoBeat this morning and I highly encourage you to check it out, but it brings up an issue I’ve been debating for awhile now.

We’ve recently gotten a video player on YoBeat and technically it’s supposed to be embeddable, but for whatever reason the viral part of it doesn’t work with WordPress. So a lot of times I will include a link to the video on our vimeo page as well so people can embed it from there if they so desire. But on this one not only did I not include the link, but I set our vimeo so that no one could embed it either. That way, if they want to see the video they have to come to YoBeat, right? (more…)

Sadface

Posted by admin in General | Snow - (0 Comments)

Brooke Geery Banned From YoBeat!

(I think they are kidding)