Portland Oregon-Based Digital Media

What do you do for fun? Me, I put on cooking show spoof cook offs and then make videos of them. With each one (this is the fifth one), it gets more serious, and more polished. For the latest I branded it, came up with some instrumental background music, and got a sponsor that actually provided the featured ingredient. Then I spent a solid 12 hours editing, only to export and realize there were a few more things I wanted to fix. But after two days of editing, I figured, good enough! Enjoy.

Be sure to check out the full gallery of artsy black white photos here.

As you may or may not know, my office is above a Vegan bakery. It’s cool because I get all the coffee and vegan pastries my heart could possible desire, but the catch is, when Lisa needs something requiring my skill set, I can’t say no. So when someone from the Food Network called asking her to try out for Cupcake Wars, it was my job to make the video. Not that I would have said no, as this is clearly my latest big break! Jared did most of the filming (though I will definitely claim the shaky shots — there is free coffee here.) I did the editing and this is the result. Now Lisa is a shoo-in for the show and when she wins, I will definitely take partial credit.

After losing the soup off, and the Totino’s Party Pizza challenge, I figured it was time to let some other people do the cooking. I brushed up on my hosting skills by studying Padma for weeks (not really) before we headed to Seattle for this latest Top Chef installment. This time it was legendary pro snowboarder Peter Line competing against my former challenger, Party Time Nate, and the theme was hot dogs! Peter was kind enough to host in his insane Seattle pent house that sort of made me feel bad about my own home. Maybe I shouldn’t have given up on being a pro snowboarder after all… It was nothing but a good time, and you know what, the food was pretty damn good too. So enjoy the video, cause I’m not going to tell you who won.

Check out the full recipes and the making of gallery on YoBeat.

I had a good three-week run of my list of 5 things more important/interesting than snowboarding, and I still plan to do them occasionally, but being honest, I haven’t really been paying attention to the outside world lately. Rather I’ve been perfecting my sales skills, running too many websites, and even doing a little actual snowboarding. But I know my 8 dedicated brookegeery.com readers demand new content, so here’s 5 Things I Did This Week.


1. 2009 Alliance Superlatives. In years past this has been a large magazine feature, but as you may have heard, times are tough for print right now. So with reduced page counts, the feature has moved online, making it my responsibility! Other members of the staff did many of the write ups, but I’ve been posting them up each day, and even wrote all of the wakeskate rider awards myself. Check out co-Wakeskater of the Year, Most Improved and Rookie of the year, up so far. The video and “funny” awards are coming next week.

2. Opening Day at Meadows! It’s sort of weird when you are too busy writing about snowboarding to actually go snowboarding, but this week Mt. Hood Meadows opened up and I dropped everything and made it happen. Actually scratch that. I wasn’t smart enough to leave my phone in the car, so I spent the lift rides dealing with various crisis as well as making the above documentary about Timbro. Be sure to check out the post on YoBeat where you can read all about his first day last year and realize how amazing this day really was.


3. The Make Out Web. This is honestly a story eight years in the making. You can get the whole history of the web itself in the post, but it took me this long to figure out how to do it tactfully. I think it came out well, but I’ll be honest, the real thing was WAY better.


4. Lunch blogging. We’re still eating our way up and down Hawthorne, although this week included a few off days due to snowboarding and a failed attempt to go to the non-existent west side of Hawthorne, but I did make it to the Barley Mill Pub, Burgerville and Thai Spoon.

5. Sell, Sell, Sell. It helps that YoBeat has officially caught on and people are realizing the value of online advertising too, but my new found responsibility is quite time consuming! Luckily I’ve hired two very awesome interns, who are helping me with with a bunch of the tedious stuff, including migrating all of YoBeat’s old content to WordPress. So thanks Amy and David for all your help!


I started a food blog. Up to and including two people have said I should and I finally did it. Funny story though. My first food blog concept was a Portland breakfast blog, and I even went so far as to buy the domain name. Well, sort it. You see, I tried to buy it, but in my haste I accidentally bought pdrbreakfast.com instead of pdxbreakfast.com and by that point the excitement of the idea had worn off and I gave up.

But then, in a totally unrelated meal, Jared announced he wanted to eat lunch at every restaurant on Portland’s SE Hawthorne Blvd, and a new blog was born. Introducing lunchonhawthorne.com.

Here’s the mission statement I already wrote here.

In general, the city of Portland, OR has no shortage of great places to eat, but that’s almost the problem. We would spend a solid hour debating and trying to decide where to eat, ending up so hungry we just gorged ourselves without even enjoying it. But at some point, we just started heading to SE Hawthorne Blvd at lunch time before even thinking about where to go. Hawthorne is a sort of eating utopia, especially around midday. Literally every type of cuisine one could desire resides on this street.

This has lead to a goal of sorts: Eat at every restaurant on Hawthorne St at least once.

We have a few criteria. We’re only including restaurants between SE 12th and 50th, and chain restaurants such as Subway or Burgerville don’t apply. And of course, the places have to serve lunch.

So there you have it. My attempt at a food blog. I’ve already linked every post to Urban Spoon and started a twitter, which you should follow here. So check the blog often as I generally eat lunch every day. So far I’ve already been to 6 new places, and even blogged about a few old favorites.



Just in time for summer to be over, I’ve decided to blog my go-to BBQ recipe. I’m not sure at what point in my life the idea of shredded cabbage salad starting sounding good, but since then I love the stuff, and have basically perfected my own recipe, so here goes. This will make a party-sized portion so cut back as necessary.



One head of green cabbage (grated)
2 Carrots (grated)
1 small Red Onion (finely chopped)
1 Jalapeno (finely copped)
1 red pepper (finely chopped)
Handful of fresh parsley (chopped)



1 Cup Mayonnaise
1/4 cup vinegar (enough to thin, but not overwhelm)
1 Tablespoon sugar
1 Tablespoon Wasabi paste (comes in a tube in the Asian foods section, the powdered kind is a pain)
1 Tsp salt

The most annoying part of putting this all together is grating the cabbage and carrots, but I’ve tried slicing and dicing and grating just makes for the best consistency. Other than that, it’s pretty simple, Chop everything up, mix it all together. I like to make the dressing in a separate bowl so I can make sure it’s evenly mixed and tastes ok. I never actually measure anything so all those amounts are totally approximate, it should be faint green and not too thick. Taste it and if it’s too bitter add sugar and salt, etc. If you want it spicier add more wasabi, blah blah. Same goes with any of the vegetables, leave them out if you want. The finished product is not too heavy for a mayo-based dish, I like to make just enough dressing to coat, not drown, and it’s colorful and pretty so people are usually impressed. The best part about this as a party dish is it’s cheap to make. Assuming you have mayo, vinegar, sugar and salt (which seems like most people do) you are looking at around $7, including buying the wasabi and all the veggies.



Down the street from my office is a restaurant called Hungry Tiger Too. It’s sort of a strange place with a jungle motif and over priced food. But we ended up there today and it turns out that on whatever day today is (Wednesday), they have $1 (Vegan) corn dogs and $1 PBRs. So I had a delicious lunch today that cost $2. You can figure out yourself how I split my money up.


One of my main professional projects is YoBeat.com. Just saying that sounds weird, given that I’ve been “doing” YoBeat since I was 15 years old, but these days, it is actually a large part of my day-to-day exsitence. I can’t complain. It’s amazing to have a project that I have full creative control over, people seem to like, and even makes me a (very) little bit of money. But the strangest part about concentrating on YoBeat is that students and aspiring extreme journalists have taken notice. I’ve done a few online interviews about it. There was the one on (apparently now defunct) Diablo Snow, before the actual relaunch. And then of course I got my big break on Shayboarder.com last October. The most recently though, was for a senior at Ohio University. She was working on a project for her “business practices for photographers” class and was assigned to interview someone running a business she admired. I was honored she chose YoBeat as that business and I answered her many questions. I’m not going to lie, partially I am proud of my answers, and partially I want to get more mileage out of my hard work. So follow the jump and check out how exactly we make YoBeat magic happen. (more…)

Everyone wants to be a skateboarder (except of course rockstars and Gods.) Luckily for me, I am totally awesome at skateboarding. That is of course, unless you put me in a video with people who are actually good. I guess since Jared’s video is arsty, I will forgive him for making my stunts look less cool by juxtaposing them against Ben and Scott.

Dude Ranch Mini Ramp: Portland from Souney Media on Vimeo.

After a year of digital elph filmmaking, I have finally upgraded to a real video camera. I invested in a Canon Vixia for the explicit purpose of shooting the Nikita 2010 Outerwear shoot in Utah. I was enlisted to make daily videos for the social media so this may have been overkill, but it seemed like a good excuse. Of course, it may have been wise to buy it more than a few days in advance and actually figure out how to use it and transfer the footage before showing up to do my job, but you know…

I did get to Utah a few days early to meet up with my family and give my dad the “best birthday ever.” Our day at Powder Mountain was my first time breaking out the new camera, and I was excited that it was tiny, light, and relatively easy to use.